Daily Archives: August 1, 2012

Brazil: Franchising a Safe Way In?

Franchising seems a good option for those who want to invest and manage a new business. In many cases, it seems an easier way of doing business in a new country especially in Brazil. Nevertheless, before opening a franchise, business people should consider the franchising and commercial laws of that country. Only after gathering all the ammunition should an investor evaluate the pros and cons of investing in franchising in Brazil as well as the cultural norms.  For example, they serve beer in the McDonald’s in Rio, because Cariocas like their beer.

Read contibutor Ricardo Geromel in Forbes article here:

http://bit.ly/Qot78q

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